Firerock
in Hurricane,
by a local listing agent.
168 lots, no HOA, Sky Mountain Golf next door, Sand Hollow ten minutes away. Custom homes in the early phases, D.R. Horton production homes in the newer ones. Here is the honest local read on what your Firerock home is actually worth.
A golf-course community
with no HOA and real builder split.
Firerock sits on the west side of Hurricane, just off SR-9 at 2000 West, wrapped around the north side of Sky Mountain Golf Course. The pitch when it broke ground was simple. 168 lots, dramatic views of Pine Valley Mountain and the Red Cliffs Desert Reserve, golf out your back door, and Sand Hollow Reservoir a short drive east. Phase 1 (44 lots) and Phase 2 (21 lots) sold out. Phase 3 opened later and brought in production builders alongside the custom lots that defined the earlier sections.
The vibe is suburban Southern Utah with a recreation tilt. Wide streets, larger garages (RV bays show up in many listings), bigger lots than central Hurricane, and a tenant base that skews toward families, retirees, and the truck-and-toys crowd that wants Sand Hollow and Sand Mountain in arm’s reach. The no-HOA status is real and is the headline feature for a meaningful slice of buyers here.
It is not one product. Firerock is now a builder mix. The early phases have custom homes that lean larger and more design-forward, often with views, RV garages, and walkout basements. The newer phases include a significant D.R. Horton presence with production floorplans (Slickrock, Sydney, Providence, Oasis, Ammolite) that price lower and sell differently. The label "Firerock" covers a wide spread of homes, from production floorplans at the more accessible end up to larger custom homes at the top, depending on phase, builder, lot, and finish.
- Location West Hurricane, north of SR-9, off 2000 W (Firerock Way)
- Build years 2018 to present, still actively building
- Schools Hurricane Elementary, Intermediate, Middle, High
- HOA None
- Builders Custom (early phases), D.R. Horton (newer phases)
- Walkability Car-dependent, golf cart friendly to Sky Mountain
The city sets the frame,
your home sets the price.
These are the citywide Hurricane single-family numbers I brief every seller with before we talk strategy. Sales volume is up sharply while the median has normalized off its peak, a high-activity market where homes are still selling close to asking. What these figures cannot tell you is what your specific home is worth, because a citywide median hides the differences in lot, finish, and location that decide your number. That gap is exactly why a personalized FireRock valuation matters more here than any headline median.
Citywide single-family figures, year over year. Strong sales volume with homes selling near asking signals a deep, active market. Use it as backdrop for your home, not as a per-square-foot price.
Based on information from the Washington County Board of REALTORS® Multiple Listing Service for the period May 1, 2025 through May 1, 2026. Figures reflect citywide single-family residential activity for Hurricane and are not specific to FireRock. Information deemed reliable but not guaranteed.
Two product types,
three buyer profiles.
Firerock attracts a wider buyer set than most subdivisions because it does not commit to a single product type. Knowing which buyer profile is shopping your specific home is half the battle on pricing.
Early-phase custom homes
Built largely 2018 to 2022 on individual lots, often with a homeowner-selected builder. These tend to be 2,400 to 4,000+ sq ft, single-story or single-story-with-basement, design-forward, with RV garages, walkout basements where the lot allows, and custom finishes. They lean toward the view lots in Phase 1 and Phase 2.
Newer-phase production homes
D.R. Horton entered Firerock and brought production floorplans (Slickrock, Sydney, Providence, Oasis, Ammolite). These tend to be 1,900 to 2,800 sq ft, two-story dominant with single-story options, builder financing incentives common, and tighter lots than the early custom phases. Price-sensitive and competitive against other Hurricane new construction.
The RV-and-toys buyer cuts across both product types
If your Firerock home has a 40-foot RV bay, a third-car garage, a fenced yard with side parking, or 220V hookup in the garage, you have a third buyer profile competing for it. Sand Hollow Dunes, Sand Hollow Reservoir, and Zion access make Firerock attractive to the toy-hauler crowd. The no-HOA status removes the typical "no RV parking" restriction that kills these buyers in other Hurricane subdivisions. Price the toy-hauler features in. They are not throwaways.
What sellers should know
about listing in Firerock.
Honest stuff first. This is what actually affects timing, price, and showing traffic in this specific subdivision, not generic seller advice.
You are competing with new construction
D.R. Horton is still actively building inside Firerock with incentives like rate buydowns and closing cost credits through their captive lender. If your home is in the production-home price band, every showing also walked through a brand-new home with a builder incentive. That has to be priced in, and your prep has to match.
Phase and builder matter more than square footage
A 2,500 sq ft custom in Phase 1 with a view lot is not the same listing as a 2,500 sq ft Slickrock floorplan two streets over. Comp selection inside Firerock has to respect phase and builder, or the comps lie to you. I split the comp set when I price.
No HOA cuts both ways
No HOA means no dues, no architectural review, and freedom for RV parking. It also means the neighbor with the unfinished landscaping or three boats parked out front is your problem at showing time, not the HOA’s. Listing prep includes a real read on the streetscape from your driveway, both directions.
Days-on-market runs longer than St. George
Hurricane citywide is currently sitting in the 65 to 106 day range, longer than St. George proper. That is not a panic signal. It does mean pricing right out of the gate matters more than ever, because the second-week price drop costs you the rest of your top-of-funnel showings.
Buyers ask about STR. Be precise.
Firerock is residential, not a nightly rental zone. Hurricane City regulates STRs and the legal nightly zones are typically Sand Hollow Resort and a few specific HOA communities. Do not let your listing or your buyer’s agent imply otherwise. Verify with Hurricane City and put the real answer on the listing.
Garage and lot features are line items, not afterthoughts
RV bay depth, third-car bay, 220V, gated side yard, finished basement, walkout, view orientation. These are the features that meaningfully shift price in Firerock comps. Documented in the listing the right way, they pay for themselves. Missed, they get absorbed into the "house was nice" buyer note and lost.
What you actually
have access to from here.
Firerock’s real value is its access. Adjacent golf, ten minutes to Sand Hollow, twenty to Zion, fifteen to the airport. The buyers paying premium are paying for the access, not just the house.
Sky Mountain Golf Course
An 18-hole municipal course directly south of the community. The single biggest reason Phase 1 view lots commanded a premium.
Sand Hollow State Park
Reservoir, beaches, boat ramps, and access to the Sand Mountain dune system. The toy-hauler buyer’s anchor point.
Sand Hollow Resort
The Championship Course has been ranked #1 in Utah by Golfweek and includes three holes on Golf Digest’s top 100 list in the country.
Quail Creek State Park
Smaller, quieter reservoir than Sand Hollow. Clear water, good for kayaking and bass fishing. Easier weekday access.
Zion National Park
East-side entrance via SR-9. A genuine factor for retiree buyers and the reason Firerock pulls Vegas-area interest.
St. George Regional Airport
Jet service to Salt Lake, Phoenix, Denver, and Dallas. A real amenity for the second-home buyer, not a marketing line.
Coral Canyon Golf Course
A second nearby municipal course on the way toward Washington. Useful if Sky Mountain is booked or you want variety.
Hurricane Valley schools
Hurricane Elementary, Intermediate, Middle, and High. Washington County School District. Confirm current boundaries directly with WCSD.
IHC InstaCare & downtown Hurricane
Urgent care, grocery, hardware, restaurants. Full Intermountain Healthcare hospital access in St. George 20 minutes away.
Firerock prices inside Hurricane prices.
Your Firerock home does not price in a vacuum. It prices against the rest of Hurricane (Coral Canyon, Sky Ridge, Sand Hollow communities, Dixie Springs) and the broader Washington County trendline. The monthly Hurricane market report covers the citywide read.
A real number,
not a Zestimate.
Tell me your Firerock address, your phase if you know it, builder, and a few specifics. I will come back with a pricing band built on the right comp cohort (custom vs production), not an algorithm that thinks every house with the same square footage is the same house.
Or call (435) 357-4345
More for
Firerock sellers and buyers.
Useful next steps if you are weighing a listing decision, comparing Hurricane neighborhoods, or just trying to get a clearer number on your home.
Sell your Hurricane home
Full breakdown of my listing process, marketing, and pricing approach for Hurricane sellers.
GoWhat is my Hurricane home worth?
The citywide Hurricane valuation page with neighborhood-level pricing context.
GoCoral Canyon
Firerock’s established western neighbor. Mature landscaping, full HOA, golf course community.
GoSand Hollow Resort
The nightly-rental zoned resort community east of Firerock. Championship golf, pickleball, casitas.
GoFirerock
questions, answered straight.
Does Firerock in Hurricane have an HOA?
No. Firerock is consistently marketed and listed as a no-HOA community, which is unusual for a master-planned development of this size in Southern Utah.
That means no monthly dues, no architectural review committee dictating paint colors or landscaping, and more flexibility for RV parking and customization. Resale impact is mixed: some buyers love the freedom, others prefer the visual consistency that comes with an HOA. As a listing agent here, I price that trade-off realistically rather than pretending it only cuts one way.
What schools serve Firerock?
Firerock is in the Washington County School District, with Hurricane Elementary, Hurricane Intermediate, Hurricane Middle, and Hurricane High as the assigned schools.
Boundaries can change year to year, so confirm current attendance zones directly with the district before relying on a school designation in a listing or purchase decision.
Who builds homes in Firerock?
Firerock has a split builder profile. Earlier phases were largely custom, with individual buyers selecting their own builder on specific lots.
Newer phases include a significant D.R. Horton presence with production floorplans such as Slickrock, Sydney, Providence, Oasis, and Ammolite. That mix creates real price spread inside the same subdivision. A 2,500 sq ft custom on a Phase 1 view lot and a 2,500 sq ft Slickrock two streets over are not the same listing, and pricing has to respect that.
Is Firerock zoned for short-term rentals?
Firerock is primarily a residential community, not a nightly rental zone. Hurricane City regulates short-term rentals tightly, and the legal nightly rental zones in the area are typically Sand Hollow Resort and a few specific HOA-governed communities.
Do not assume Firerock allows nightly rentals based on its proximity to Sand Hollow. Always verify current zoning with Hurricane City before making any STR-based investment decision.
What is nearby Firerock?
Sky Mountain Golf Course is directly adjacent. Sand Hollow State Park (reservoir and Sand Mountain dunes) is roughly 10 to 12 minutes east. Quail Creek State Park is similarly close. Sand Hollow Resort with its nationally ranked Championship Course is about 10 minutes away.
Downtown St. George and the St. George Regional Airport are roughly 15 to 25 minutes west, and Zion National Park is about 20 to 25 minutes northeast via SR-9.
Can you sell my Firerock home and finance my next one?
Yes. I am dual-licensed: listing agent on the home you are selling through Real Broker LLC, and mortgage lender (NMLS 1794818) on the home you are buying.
One important guardrail: I am never both the agent and the lender on the same transaction. On your Firerock sale, I am your listing agent. On your purchase, the buy-side agent is a trusted local partner I refer in, and I handle the mortgage. One person coordinates the timing so the sale closing and the purchase closing actually line up. For mortgage education and calculators on the buyer side, see DidYouKnow.Mortgage.
Let’s talk about
your Firerock home.
Start with a free home valuation. No pressure, no signup wall, no marketing list. Just an honest pricing band for your specific home, in your specific Firerock phase and floorplan.