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Hurricane’s STR-Approved Resort Community

Elim Valley
in Hurricane,
by a local listing agent.

European villa builds, resort amenities, and short-term rental zoning right on the doorstep of Sand Hollow. The investor pool is specific, the comp set is narrow, and pricing it like a regular Hurricane home is the fastest way to leave money behind. Here is the honest local read.

STR
Vacation rental approved by design, not by exception
~5 min
To Sand Hollow State Park & reservoir
Upper-end STR
Reported avg in the Marla at Elim Valley pocket
~30 min
To Zion National Park, plus golf and OHV at the door
The Character

A resort that happens to be
a neighborhood too.

Elim Valley sits on Sand Hollow Road on the south edge of Hurricane, sandwiched between the red rock approach to Sand Hollow Reservoir and the dune country east of town. From the gate in, it does not read like a typical Southern Utah subdivision. European villa architecture, stucco and stone, terra cotta roofs, and a central amenity campus built more like a small resort than a clubhouse.

The defining feature is not the architecture, though. It is the zoning. Elim Valley is purpose-built and approved for short-term rental use. Owners run their own nightly rentals or hand the keys to managers like Red Sands Vacations, Marriott Homes & Villas, and Vrbo. A meaningful share of homes here have never had a year-round occupant. The community was designed for that.

The internal label most buyers and MLS records use is Marla at Elim Valley, a recognized subdivision pocket inside the broader Elim Valley footprint. Dennis Miller Homes is the anchor builder identity here, with build-to-suit custom partners on remaining lots. The buyer who ends up at Elim Valley is almost never shopping a primary residence. They are underwriting an investment with a real vacation upside, and the community is built around that exact use case.

In a sentence

If an investor wants a turnkey, amenity-loaded vacation rental within five minutes of Sand Hollow, the shortlist almost always lands on Elim Valley.

Where it sits

South Hurricane, off Sand Hollow Road. Dixie Springs and Sand Hollow Resort are the two recognized neighbors. The reservoir and the sand dunes are the orientation point, not downtown Hurricane.

Hurricane Market Snapshot

The city sets the frame,
your home sets the price.

These are the citywide Hurricane single-family numbers I brief every seller with before we talk strategy. Sales volume is up sharply while the median has normalized off its peak, a high-activity market where homes are still selling close to asking. What these figures cannot tell you is what your specific home is worth, because a citywide median hides the differences in lot, finish, and location that decide your number. That gap is exactly why a personalized Elim Valley valuation matters more here than any headline median.

How to read this

Citywide single-family figures, year over year. Strong sales volume with homes selling near asking signals a deep, active market. Use it as backdrop for your home, not as a per-square-foot price.

Median Sale Price
$581,000
Down 2% year over year
Homes Sold
463
Up 19% year over year
Sale to List
98%
Flat year over year
Days on Market
79
Median time to contract

Based on information from the Washington County Board of REALTORS® Multiple Listing Service for the period May 1, 2025 through May 1, 2026. Figures reflect citywide single-family residential activity for Hurricane and are not specific to Elim Valley. Information deemed reliable but not guaranteed.

The Homes

European villas,
built to host.

Almost every home in Elim Valley is post-2018 construction. Floor plans are larger than the Hurricane average because they are designed to sleep groups, not to house a single family. Expect 2,500 to 4,500 sqft, multiple ensuite bedrooms, dedicated bunkrooms, game rooms, rooftop decks, and oversized kitchens with two ovens and bar seating. Lots are urban-resort scale (often 0.15 to 0.25 acre), so the lot does not deliver the value, the floor plan and the amenities do.

Quick reference
  • Typical build year: 2018 to present
  • Typical lot: 0.15 to 0.25 acre
  • Typical home: 2,500 to 4,500 sqft
  • Common bed count: 4 to 7
  • Use case: Predominantly STR / second home
Active & recent builders

Who has been putting homes up in Elim Valley.

Elim Valley is heavily associated with a small group of builders. Pricing, plan availability, and incentive programs change quarterly, so verify directly with the builder before relying on any number.

Dennis Miller Homes
Anchor builder identity for the Elim Valley brand
Build-to-suit custom builders
European villa plans available on remaining lots
Buyer-builder option
Bring your own builder on STR-approved homesites, subject to CC&R review
Resale opportunity
Most of the marketable transactions today are resale STR-licensed homes
For Sellers

If you are thinking
about listing in Elim Valley.

Elim Valley is not a primary-residence market. The buyer is almost always an investor, and they underwrite the home on rental income first, finishes second, and emotion barely at all. Pricing and marketing this home like a typical Hurricane resale is the fastest way to extend days on market by 60+ days and end up cutting price anyway.

Bottom line

In Elim Valley, rental performance picks the comp set. Furnishings and STR licensing pick the closing speed. Get both right and the home sells. Get them wrong and it drags through the off-season.

1

Lead with trailing-12 rental income.

The number an Elim Valley buyer cares about most is the last 12 months of gross rental revenue, not your sqft. Listings that put a clean trailing-12 P&L, occupancy, ADR, and management split in the first three slides convert. Listings that bury rental performance behind kitchen photos do not. The strongest Hurricane STRs have shown strong documented gross revenue in a year.

2

Sell turnkey, not vacant.

An Elim Valley home shown vacant loses tens of thousands in perceived value. The buyer is buying a running business, not a blank box. Listing fully furnished, with a written inventory schedule, branded marketing assets, and existing Airbnb / Vrbo / Marriott listings transferable at close, carries genuine pricing power.

3

Verify the STR paperwork early.

Buyers and lenders are going to ask for the Hurricane City short-term rental permit, the HOA acknowledgment, transient room tax registration, and the operating history. Pulling all of that into a single seller-side packet before going live shortens due diligence, calms investor underwriting, and keeps the deal from falling apart in week two.

Inspection & condition flags

Three things buyer inspections flag in Elim Valley.

  • A
    High-occupancy wear and tear.

    A heavily-booked STR sees three to five years of normal wear in a single year. Inspectors flag worn flooring, door dings, drywall hits in stairwells, and tired sliders. A pre-list refresh on the top three high-traffic zones (entryway, primary bath, pool deck) is almost always net positive.

  • B
    Private pool and hot tub equipment.

    Pool pumps, heaters, and spa equipment under heavy weekly turnover have a shorter service life. Buyers and inspectors look for current service records, recent maintenance receipts, and any pending warranty work. Documented service history protects price more than the equipment itself does.

  • C
    HVAC sized for guest counts.

    Homes that sleep 14 to 20 get pushed hard in July and August. Inspectors look closely at HVAC zoning, condenser load, and supply runs to the bunkroom and rooftop deck doors. A clean maintenance log and recent refrigerant check kills concerns fast.

The Surroundings

What is around
Elim Valley.

Most of Elim Valley’s amenities are inside the gate, but the outside-the-gate story is the real draw for nightly guests. Reservoir, dunes, golf, Zion, and an airport, all within an easy radius. This is what nightly guests pay for and it is what protects rental rates across seasons.

Inside the gate

The amenity center is the moat.

Pools

Lap pool, activity pool, splash pad for kids, and oversized hot tub.

Clubhouse & gym

Full clubhouse with weight room, restrooms, and lounge space.

Pickleball

Dedicated pickleball courts on site for residents and guests.

Neighborhood cafe

River Rock Roasting Co. coffee, Muddy Bees Bakery cinnamon rolls, Blue Bell ice cream.

On-site OHV rental

Side-by-side and OHV rental shop right inside the community.

Park lawn

Large grass park area for picnics, frisbee, and yard games.

Reservoir & Dunes

Sand Hollow State Park (~5 min)

Red sandstone, the warm-water reservoir, sand dunes for OHV, cliff jumping, paddleboard, kayak, wakeboard. The single biggest reason Elim Valley exists.

Golf

Sand Hollow & Coral Canyon (~10 min)

Sand Hollow Golf Club’s 18-hole course with Zion views, plus a 9-hole links course. Coral Canyon Golf is just up the road. Sky Mountain Golf is roughly 6 miles north.

National Park

Zion National Park (~30 min)

Angels Landing, the Narrows, slot canyons. Zion is the single biggest year-round demand driver for nightly bookings in the area.

Family Attractions

Jellystone Park (~3 min)

The Jellystone water park and ropes course, plus Quail Creek State Park nearby. Family bookings often choose Elim Valley specifically because of this combo.

Airport

St. George Regional (~20 min)

SGU regional service with direct routes that matter for nightly guest underwriting. Las Vegas (LAS) is roughly 2 hours south.

Day-Trip Range

Snow Canyon & Beyond

Snow Canyon State Park (~30 min northwest), Red Cliffs Utah Temple (~17 min), Gooseberry Mesa mountain bike trails, and downtown St. George dining within 25 minutes.

Active listings

Looking for what is for sale in Elim Valley right now?

Active MLS listings for Elim Valley live on MovingUtah.com, my buyer site with 500+ Southern Utah subdivision pages and a live MLS feed.

Browse Active Listings
Buyer Profile

Who actually buys
in Elim Valley.

Four buyer profiles dominate this market. None of them are looking for a primary residence. Understanding which one is shopping your specific tier is what makes the difference between a listing that gets booked tours and one that just sits.

Profile 1

First-Time STR Investor

Often relocating capital from California, Las Vegas, or the Wasatch Front. Wants a turnkey vacation rental with proven income, professional management already in place, and the lowest learning curve possible. Targets the core villa tier of the neighborhood.

Profile 2

Experienced Multi-Unit Operator

Already owns one or more STRs in Sand Hollow Resort, Coral Canyon, or Zion Village. Adding inventory. Underwrites strictly on cap rate and ADR, often pays cash or with a portfolio loan. Targets the premium STR tier with private pool and bunkroom.

Profile 3

1031 Exchange Buyer

On a clock. Needs an identified property fast, often coming from a different asset class. The Elim Valley STR-approved zoning is the draw because it satisfies investment-property criteria. Will pay full asking when the home and the timing fit. Will walk fast when they do not.

Profile 4

Family Second-Home Owner

Wants a personal retreat plus rental offset. Cares about furnishings, the bunkroom, walking-distance pool access, and the on-site OHV shop. Often uses the home 4 to 8 weeks per year and rents the rest. The amenity center, not the floor plan alone, closes this profile.

Elim Valley Home Value

Curious what your home in Elim Valley would sell for in this market?

Elim Valley pricing is investor-driven, so a national-database guess is going to undervalue almost every home here. The questionnaire takes about 4 minutes. Include your trailing-12 rental income and furnishings inventory if you have it, and I will combine real Washington County MLS comps with the actual investor underwriting framework that drives the buyer pool. You get back a written pricing band, usually within one business day.

Free, no obligation, no marketing list. Just an honest number.

~4 minutes to fill out
Tier-split STR comps for your specific home
Written pricing band back within 1 business day
Free, no signup wall, no marketing list
Get my Elim Valley value

Or call (435) 357-4345

Frequently Asked

Elim Valley
questions and answers.

What is Elim Valley in Hurricane, Utah?

Elim Valley is a vacation-rental-approved resort community on Sand Hollow Road in Hurricane, just minutes from Sand Hollow State Park. It is anchored by a resort amenity center with lap pool, activity pool, splash pad, hot tub, weight room, pickleball courts, an on-site cafe, and an on-site OHV rental shop. Homes are predominantly newer European villa-style builds designed to operate as short-term rentals. Marla at Elim Valley is the most-recognized internal subdivision pocket. Dennis Miller Homes is associated with the build identity, with build-to-suit custom partners on remaining lots.

Is short-term rental allowed in Elim Valley?

Yes. Elim Valley is one of the few Hurricane communities specifically planned and zoned for nightly and short-term rental use. Many homes operate as managed vacation rentals through companies like Red Sands Vacations, Marriott Homes & Villas, and Vrbo. STR approval is the single biggest pricing factor here and should always be verified in writing for the specific lot or home before close, because city rules and HOA enforcement do shift over time.

What do homes sell for in Elim Valley?

Elim Valley sits at the upper end of Hurricane. Product ranges from vacation-rental-approved lots at the accessible end, through core villa resales, up to premium STRs with private pool, rooftop deck, and bunkroom, with trophy custom builds at the top. Trailing-12 rental income, furnishings inventory, and STR licensing affect price more than sqft alone.

What amenities does Elim Valley have?

The amenity center is the most complete in the immediate Hurricane STR market. It includes a resort activity pool, separate lap pool, splash pad, oversized hot tub, clubhouse, weight room, pickleball courts, a neighborhood cafe (River Rock Roasting Co. coffee, Muddy Bees Bakery cinnamon rolls, Blue Bell ice cream), a large grass park area, and an on-site OHV rental shop. These amenities are a daily-use asset for owners and a major selling point in nightly rental listings.

What is near Elim Valley in Hurricane?

Sand Hollow State Park and reservoir are ~5 minutes south. Jellystone water park is ~3 minutes. Sand Hollow and Coral Canyon Golf Courses are ~10 minutes. Zion National Park is ~30 minutes east. St. George Regional Airport is ~20 minutes west. Snow Canyon State Park is ~30 minutes northwest. The Red Cliffs Utah Temple is ~17 minutes. Quail Creek Reservoir is roughly 5 miles north. The location is purpose-built around outdoor recreation, golf, and OHV access.

Is Elim Valley a good place to sell a home right now?

Elim Valley sells well when the listing is priced and marketed to the investor-buyer pool, not the primary-residence pool. Trailing-12 rental income, professional photo and video, full furnishings inventory, and verified STR licensing are the levers that move price and reduce days on market. Hurricane vacation-rental-tagged inventory has been averaging around 127 days on market, so positioning and rental-performance presentation matter more here than in primary-residence neighborhoods.

Who is the listing agent for Elim Valley sellers?

I am dual-licensed in Southern Utah, working as listing agent through Real Broker LLC and as a mortgage lender (NMLS 1794818). On an Elim Valley listing, I serve as your listing agent. If you are also buying your next home, I can handle the mortgage on the purchase, while a trusted local buy-side agent partner represents you. I do not serve as both buyer’s agent and lender on the same transaction, which keeps the relationship clean and compliant.
Ready when you are

Let’s talk about
your Elim Valley home.

Start with a free home valuation. No pressure, no signup wall, no marketing list. Just an honest pricing band for your specific home, with investor-pool comps and STR-tier context for Elim Valley.