Google Authorship

Ultimate Guide to Google Authorship

Scott Buehler Social Media 88 Comments

Google Authorship is Dead
This guide is kept for reference for those interested in seeing the history of this site and Google Authorship. Google decided to remove all Google Authorship features on August 28th, 2014. Here’s the major headline article that released on that day.

Are you confused on the implementation and usage of Google Authorship on your content? This Ultimate Guide to Google Authorship should help you get on your way so that all of your content shows your face and attributes you as an author. This guide will be continually updated as new features and options come available from Google.

This guide will explain the various forms of Google Authorship from your own website content to other forms of content that you write on websites that you do not own. If it is your content, there is likely a way to claim it, and I’ll show you how.

I created this guide because many of the Google Authorship guides and tip sites from 2011-2012 are showing you deprecated code and aren’t showing you Google’s latest methods and guidelines. With that said, let’s get started!

What is Google Authorship?

Google Authorship is a powerful way to link your content to yourself as an author. Establishing authorship helps you to

  • Improve click-through rates on your content.
  • Establish credibility and legitimacy to your content and your name.
  • Garner authorship recognition and exposure.
  • Improved search engine result page rankings with Google Author Rank.

I love the concept of Google Author Rank. Establish yourself as a trusted author, gain notoriety based on your content, your content gets more links and people following you, and therefore, your content gains traction and is ranked higher in the Google search index. There’s also speculative research that suggests being an established author boosts your initial rankings before it even receives any attention at all. The idea being, Google may use data gathered via authorship to develop trust and authority scores that could affect your content’s search rankings.

The Ultimate Guide to Google Authorship Sections

When browsing this guide, you can click the below links to jump to the section you are interested in. I’ve done this for your convenience and for my ability to link directly to sections from within this guide to help others that have specific authorship sections that I’ve covered here.

  1. Establish Your Google Plus Profile
  2. Setup Google Authorship for Your Website
  3. Setup Google Authorship in Blogs
  4. Setup Google Authorship in Blogger / Blogspot Blogs
  5. Setup Google Authorship in Tumblr
  6. Verify Your Google Authorship is Working Properly
  7. Conclusion

Establish Your Google Plus Profile

Guide to Google Plus Authorship

Before you can do anything with Google Authorship, you need to start your Google Plus profile. Once logged in to your Google Account, head over to and you should receive something similar to the above if you haven’t already established a profile. Once you’ve completed the information fields, click the blue “Upgrade” button and you’re account will be established.

The next step is to add a real and recognizable head shot of yourself to your Google profile. This image will be used to indicate authorship on your content like this:

Scott Buehler Authorship

The last step is to update the About section of your new Google Plus profile. Chances are, Google has already had you update your account about page during account setup, however, you can change what is shown here at any time. Click here to jump to your Google profile page. From there, update your information by using the various “Edit” links in any section. If you need a good working example of how to use this section and to get ideas flowing on what you should put there, check out my Scott Buehler Google Plus about page.

Now you are ready to establish authorship on all (or most) of your content. There’s much more to Google Plus than content authorship. Google Plus happens to be my favorite social network because it is fun, engaging, and once configured properly, an awesome content machine that delivers you relevant (to you) information. Learn more about using Google Plus with my awesome guide to Google Plus. By the way, “awesome” isn’t my description, it was the description given to the guide by hundreds of people in comments on the network. Learn it, use it, and love it. Google Plus is a very rewarding network.

Google Authorship for Your Website

There are several methods to link your content to your authorship profile on Google Plus. I’m going to show the ways you can do this from easiest, to most difficult. Every way is not available in every circumstance, so use the method that makes the most sense to you.

Option 1 – The Email Verification Method

By far, the easiest method if you have an email address on the same domain name that your content resides. In other words, you are a contributor or owner of and you have an email address (or can get an email address) that uses such as [email protected]

Head over to Google’s Authorship page, type your email address in the field, and click “Signup for Authorship.” What this does:

  • It sends an email to that email address for you to verify via a link in the email.
  • It automatically adds a link to your “Contributor to” section for that domain’s website.

Once you’ve verified the email address, the authorship connection has been established!

All of your content on this site needs to have the byline “By Your Name” where “Your Name” matches your name exactly on your Google Plus profile.

ProTip: If you don’t want hundreds of email accounts to check every day on all of your/other domains, consider setting up an email forward. In most hosting control panels, you just need to go to the email section and create a forwarding address to forward all incoming email to your real email account. This is acceptable to Google because you are still receiving email on that domain and are able to verify.

Note: If you cannot get an email address on the domain that your content resides, this option will not work for you. Proceed on to other methods below.

Option 2 – Link Your Content to Your Google Plus Profile

In your article, you can establish a direct link to your authorship by linking to your Google Plus profile with the rel=”author” parameter. Confused? Let me walk you through it.

  1. In your content, add a byline that says By Your Name.
  2. Now create a text link for “Your Name” and link it to your Google Plus profile. Be sure to include rel=author in that link.

Your Google Link:[youridhere]?rel=author

Example: By Scott Buehler
HTML: By <a href=””>Scott Buehler</a>

You do not have to add the link to your byline though, that is just my preference. As long as you link to your Google Plus profile and include ?rel=author, you can add the link to any text anywhere in the article. Some sites allow you to have a customizable “About Author” section below your article that accepts HTML. That would also be a great place to add a link that said something like “Circle Your Name on Google Plus.” Just do not forget the ?rel=author parameter.

Don’t Forget: Once you’ve done the above, you need to edit your Contributor To section. Just click that link and it will automatically pop up the edit page where you can add the website you are a contributor for.

Option 3 – The Content Management System Website

If you use a content management system such as WordPress and need to quickly establish authorship, one of the easiest ways for me is to use the <link> tag in your meta header of every page. For WordPress, you have a couple ways to do this:

  1. Install the WordPress SEO plugin by Joost de Valk. Once installed and activated (see my WordPress video that walks you through installing plugins on WordPress if needed), go to Users > Your Profile and under Google+ add your profile page URL.
  2. If you use the StudioPress Genesis framework (my favorite), it’s already built in! Just go to Users > Your Profile and the Google+ section is already there.

I love this method for WordPress because if you have a multiple-contributor site that allows many authors to write for you, each author can set their link for their Google Plus profile in WordPress and they will automatically be credited and linked to as author for their content. Again, all they need to do is log in to your WordPress installation under their specific username and go to Users > Your Profile and make add the Google Plus link.

If you use another CMS and you are the only author for your site, check for ways to add code to the heading section of your site and add:

<link rel=”author” href=”<youridhere>” />
Example, mine is: <link rel=”author” href=”″ />

For multiple author sites that use a different content management system other than WordPress, a quick Google search like “Joomla Google Authorship” should turn up instructions and/or plugins to establish authorship for all writers.

Once this code is added to every page you simply need to go to your Google Plus profile and add a “Contributor to” link that points to the website. All authors of your website also need to update their “Contributor to” section as well if they want their face and name to appear under Google search results for their content on your website.

Option 4 – The Triangular Linking Approach

The only time I recommend this approach is when the three options above aren’t possible because this one is complicated. Some sites prevent you from adding any HTML to your content including the “About the Author” section below your content, thus preventing you from linking to your Google Plus profile. The only option the site provides is a customizable “About The Author” page within the site where you can freely link to Google Plus and your other networks.

If this is your situation, here is what happens in the triangular linking approach:

  • Your Google Plus links to the site you have content on under “Contributor to.”
  • Your content / articles link to an “About Me” page on the same website.
  • Your “About Me” page links to your Google Plus profile.

In order for this to work you must do the following:

  1. Add the site you have content on to the Contributor to section of Google Plus.
  2. Your articles and content need to link to your biography “about me” page using rel=”author”.
  3. Your biography page must link to your Google Plus profile using rel=”me”.

Example HTML for rel=”author” for this Option 4 only:

<a href=”” rel=”author”>Scott Buehler’s Biography</a>

The above HTML would be used to link to your “About The Author” biography page from within your article and content pages.

Your biography “About Me” page would need the following example HTML that points to your Google Plus page. Note, this example points to my Google Plus page, so be sure to change it.

<a href=”″ rel=”me”>Circle Scott Buehler on Google Plus</a>

Once all of these steps are completed, you’ll likely have to wait a few days to a week for Google’s spiders to rescan and reindex the site’s content so that it can pick up the rel=”author” codes in the links that point to the biography. From that point, your authorship should be established and showing.

Establishing Google Authorship in Blogs

The quickest method I’ve found to add authorship in a blog, example my TygrScott Blog, is to add a text widget to your site. If you are unsure on how to add a text widget to your site, please refer to my How to Add Widgets to WordPress free training video (requires free registration).

WordPress Widgets from DashboardIf you’d rather not watch the video, go to the WordPress dashboard and go to Appearance > Widgets. Under the large amount of available widgets, find “Text” near the bottom and click and drag this widget to your Sidebar. This widget allows text, HTML, and because of that, you can add an authorship HTML link to your Google Plus profile.

Once your text widget is added to your installation, you’ll need to use option 2 of Google Authorship for Your Website and create a text link back to your Google Plus profile. Here’s what I chose to use on my site:

<a href=””>Connect with Scott on Xeeme</a> (all Scott’s social media) and <a href=””>circle Scott Buehler on Google Plus</a>.

Remember to add the “Contributor To” link that points to your blog.

Establishing Google Authorship in Blogger Blogs

Since Blogger is a Google service, this is one of the easiest services to setup with authorship in Google.

Adding Blogger Authorship

Under your Blogger dashboard for any blog, you’ll see the above screen. Just click that Google+ link and then click “Get Started.”

Blogger Authorship Step 2

From there, you’ll receive the above screen. Just put a checkmark in the blogs that you want to establish authorship with and click the orange “Add Blogs” button.

You’ve now established authorship. You don’t need to do anything else. Blogger has added the link automatically to establish authorship on your blogspot and in the Google Plus “Contributor To” section. I wish all sites could be this easy!

Establishing Google Authorship in Tumblr

Establishing Google Authorship in Tumblr is quite easy. You’ll need to use Option 2 from the Google Authorship for Your Website section to create a Google Plus link to your profile.

HTML Options for TumblrOn your tumblr page, look for the Tumblr Customize link on the upper right of your screen. Click the “Customize” option and you’ll see the “Description” section I show to the left. Here you can add the HTML needed to link to you Google Plus page with rel=author in the link.

My code I used is:

Follow Scott Buehler on <a href=””>Google+</a>

Every theme is different and this description text may not appear on some themes. Choose a theme that works best to display your description so that you can establish authorship!

Verify Your Google Authorship is Working Properly

Google has taken the guesswork out of making sure your Google Authorship is working and setup properly. When this system was first launched, you had to wait a few days and continually recheck searches to make sure your authorship was established with a link to your Google Plus profile.

Now, you have access to Google’s Structured Data Testing Tool.

I just used this awesome tool to verify my newly established Google Authorship on my TygrScott Tumblr blog. As you can see below, Google shows that “Authorship is working for this webpage” and shows you my website, my face icon, my name, and site description.

Google Authorship Verified

Interesting notes: Through the various research and verification in writing this guide, I actually discovered that my Tumblr-based website didn’t have authorship setup properly. Mistakes I made was:

1) I didn’t link to my G+ profile with ?rel=author and instead used Follow Scott Buehler on <a href=”″ rel=”publisher”>Google+</a>. See the mistake? I used rel=publisher and I also used the old 2011-2012 method of linking.

The proper HTML is Follow Scott Buehler on <a href=””>Google+</a>.

2) I forgot to edit my “Contributor To” and add the link to on my Google Plus about page. Oops! This goes to show, after everything is setup, try not to be nonchalant like me and use the Google Structured Data Testing Tool every. single. time. after you think you’ve done authorship correctly. Everyone makes mistakes, use the tool to verify you didn’t mess something up before patting yourself on the back and saying “job well done!”

Google Authorship Conclusion

Google Authorship is becoming more and more important into today’s SEO (Search Engine Optimization). Without your authorship established, you are placing your content at an immediate disadvantage which will likely place your content lower in search engine results. The reason we all have websites is to get traffic, gain authority in our niche, and convert that traffic in to money via your established monetization methods.

Obviously, this guide covers the more popular blogging services and social networking platforms that allow blogged content but cannot possibly cover them all. I am confident that after reading this guide, you’ll have ideas to establish Google Authorship on your favorite networks and/or services. Typically, you’ll use Option 2 from the Google Authorship for Your Website section for most websites unless the site you are using offers a free email service that uses their same domain. In these rare instances, the easier Option 1 should be used.

This guide was created by request from several members on Google Plus after they saw my Ultimate Guide to Google Plus. Without the overwhelming support from that guide, this site and this authorship guide wouldn’t have been possible. Thanks to everyone for their donations, referrals, articles about my site and guides, social media sharing, overwhelmingly positive comments, and overall support. I appreciate each and every one of you!

Scott BuehlerUltimate Guide to Google Authorship

Comments 88

  1. Chhaya Delaine

    Scott this is an amazing job!!! So excited for you and what this will do for others!! I plan to post this link to help others! Look forward to all the updates and all the wealth of information this offers to folks like myself.

    1. Post
    1. Post
  2. Andrew Higgson

    Scott, I just found this guide and I am so happy!! I was kind of freaking out trying to figure out how to establish authorship, and you guide eloquently explains it all. I will definitely be reading your Guide to Google+ as well!

    1. Post
      1. Andrew Higgson

        Well, Scott, since you asked how it worked out, it has not… :(
        I tried the email verification and then the rel=author method. I also added my Google ID into Joost’s SEO form. Any thoughts on what I might have done wrong? My site is and my google plus id is 101555701036754578400.

        1. Post
          Scott Buehler

          Andrew, it appears the authorship is setup correctly according to the structured data testing tool. If this was the first time you’ve set it up on the site, it should appear in a few days or so. The SERP switch to authorship takes a few days on a newly established authorship site.

          1. Andrew Higgson

            I got it…I was checking the main domain name in the Structured Data Testing Tool, which was showing no author connection. Today I tested an individual post, and I got the results that you did. Thank you again for your excellent resource!

          2. Post
  3. Rusty Ferguson

    Hi Scott, our paths have crossed on G+. Thanks for this article.

    I think I had finally begin to get the authorship to work but I still learned a lot here. Including knowing it is working. I’ve had mixed results with it actually showing up in SERP but I suspect that will be changing in a few days. That tip on the WordPress SEO is nice. I had disabled that because it conflicted with another plugin for open graph. I disabled the other plugin now.


    1. Post
    1. Post
      Scott Buehler

      Billy, if you have StudioPress, you do not need WordPress SEO because Genesis has authorship built into the framework. However, if you like that plugin better, then that makes sense. But just letting everyone know, if you go with StudioPress themes, you do not need an SEO plugin to accomplish authorship.

  4. Jason Wiser

    Scott man! Great article and beautiful presentation. looks like all the bases are covered. I will gladly be sharing and referencing this article.

    One point I missed and was hoping to see was something about Google badge and side bar verification. I would not normally be critical, but this is the Ultimate guide and deserves a mention that a widget in the sidebar can also be used. And the Google Badge does it wonderfully, looks awesome, and adds additional features.

    1. Post
      Scott Buehler

      Hey Jason, so you are saying that if I added a Google Badge to on the right sidebar, or to any site that accepts code, Google will put the site in Google Authorship status? Do you know if it requires the “Contributor To” section of the Google Plus profile as well? Thanks man, learned something new here!

      1. Jason Wiser

        Yes adding a personal badge to the sidebar widget (or any widget for that matter) adds the necessary rel=author info (or rel=publisher if you use a page badge) and yes, you still need to connect the dots by adding it to the “Contributed to” on your profile or page.

        1. Post
  5. Jason Wiser

    (Sorry to double comment, but I hit the enter too quick and can’t edit)

    I also wanted to suggest this is a great chance to set up an article discussing the errors on Structured Data Testing Tool.

    I am referring to things like:
    Error: Missing required field “entry-title”.
    Error: Missing required field “updated”.
    Error: Missing required hCard “author”.

    There is not a lot of info out there to explain how to eliminate these and what they really mean. Just a thought for your next article. Again Awesome Job!

  6. esta

    This is a cool idea, but i have an e-shop and I want to use Authorship and snippet(product) together. How to display Product price and image in serp?

  7. Huy

    Hi Scott,

    I have site for selling women clothes. I did everything for authorship rel=”author”, contribute, add custom link, verify text on site with the same “profile name”. I also checked on Google Data Structure Tool for authorship and change the image for better identifying. Everything is just fine. But after one month, Authorship still cannot display on Google Search. Is there something wrong with my site? Or Google penalty me? :(

    Thanks very much if you can help me

    1. Post
  8. Alicia

    Great guide, very comprehensive and useful tips. I was looking for a great Google Authorship guide to add to the resources withing my Google Business Page guide and I think I just found the one! Thank you Scott!

  9. Mark


    I’ve never been entirely happy with the distinction between rel=publisher and rel=author.

    It always seems to get glossed over. Perhaps you could do a follow up post on it.

    1. Post
      Scott Buehler

      Mark, think of publisher as a home with multiple rooms. Each “room” is an author that belongs to the home. It can be a business or blog. That’s the difference in a nutshell.

      1. Mark


        yeh I get that, it’s just that some other writers have pointed out that implementing publisher is often a bad move as it can affect your performance as an author when appearing in the search engines.

        They say your better off just using rel=author and avoiding rel=publisher altogether.

  10. Ryan

    Thank you for this fantastic content Scott. Maybe I missed this in your blog, but if I write for multiple sites, is it possible to carry my authorship so it appears with all of my content for all of the sites? I tried to use the same Google plus account for all 3 of my WordPress sites with no luck. Hoping you might have some insight.

    1. Post
      Scott Buehler

      Ryan, if you are not the sole owner of the site, then you need to ask the owner of the site if this is going to be possible. I know in WordPress, you can enable authorship with plugins. If they run Genesis themes (or use an SEO plugin), you can add your G+ profile link to the “Profile” section of the WP dashboard and authorship will be assigned.

      I have about 50 websites using authorship from my one Google Plus account. You need to revise your profile “About” section and add “Contributor” links to all of the sites you write for. Hope this makes sense, on limited time. LOL

  11. Hemant Malav

    Scott, nowadays Google is not showing snippet for many users. I have followed the second process, I have my rel=author tag linked to my Google Plus profile on my website www(dot)hemantmalav(dot)com and added it to contributor section as well. But snippet is not appearing in Google.

    Do you have any suggestions to get the snippets in such case?

    1. Post
  12. Tracy

    Hi Scott,

    I’ve been “chasing” Google Authorship for a week now with no luck. I have a self-hosted WordPress site with the Yoast plugin installed and configured. I’ve included the byline on my front page. (it has the ‘rel=”author” link to my G+ page as per your instructions.) It is a page though, not a post. Though my posts do not have my picture by them either. When I use the Testing Tool it does show one of my pages with my picture next to it, though my picture hasn’t shown up in the SERPs yet. – My G+ profile is at Can you tell where I am going wrong?

    1. Post
      Scott Buehler

      Hey Tracy, you’ve got it mixed up a bit.
      rel=”publisher” is for a G+ page
      rel=”author” is for your G+ profile.

      Change the “author” link to your profile link you provided above (I verified, that is your main profile) and add a new meta tag for rel=”publisher” that points to your G+ page. Once done, test with the rich snippet site and wait 24 hours. Google has changed their algorithms, not all sites get to have authorship work these days.

  13. Tracy

    Sorry for the re-posts. I’m trying to show the code I’m using –

    Hi Scott,

    Thanks for bringing to my attention my misuse of G+ page/profile. In my footer I am using “Website created by <code><a href=”” target=”_blank”>Exact Name used on my G+ profile</a></code>”, where this is the ID of my G+ profile.

    I’ve added this in the <head></head> section… <link rel=”publisher” href=”″ />. This is the ID of my G+ page.

    When I use the Structured Data Testing Tool on my website,, I am getting the following errors…

    Email verification has not established authorship for this webpage.
    Automatically detected author name on webpage: Not Found.

    1. Post
      Scott Buehler

      Hey Tracy, went to your site, verified everything looks good in the HTML and verified your site with the structured data tool and it looks like everything is golden. Looks like you got it all under control. I deleted the other comments you made for the sake of keeping the comment section clean ;)

      1. Tracy

        Hi Scott,

        Thank you for looking at/verifying my site. I see in SERPs that my result uses my byline, but it does not show my headshot that is on my G+ profile. Nor is it showing up when I use the Testing Tool. I realize that it could take awhile for my picture to be shown in the SERPs, but shouldn’t it be shown when I’m using the Testing Tool?

        1. Post
          Scott Buehler

          Tracy it should show. Usually when it doesn’t show, it is because they uploaded a photo that isn’t a clear headshot. Go to your profile, reupload a new picture, and make sure you don’t see “low quality” or “can’t recognize a face” errors.

          1. Tracy

            Hi Scott,

            My face shows when I test this URL,, with the Testing Tool. So that isn’t it.

            I updated my theme today and the theme’s Changelog.txt says that it now supports Rich Snippets. I’m hoping that the updated theme fixes all of my woes. I’ll let you know if it does.

            The theme that I use that was updated to support Rich Snippets, is ‘Canvas’ by Woothemes. Hope it helps somebody.

          2. Tracy

            My picture is now showing up when I use the Testing Tool. The fix for me was 1) Updating my theme and 2) De-activating the plugin, “Testimonials by Aihrus”.

  14. Radu

    I have a blog hosted by blogspot and use a template for this blog almost two years. Recently I found that for all post Posted by, or author, is missing. We chose to manually add each post, a byline, as you showed in option 2. (rel = author) I checked and I have the following error: Error: Missing required field “updated”.
    Error: Missing required hCard “author”
    I tried Googling an answer, a solution, but can not seem to get rid of these two errors.
    My question is: That author’s byline that add to each post, is as healthy as a by-line/posted by what comes built into templates?
    Can you please take a look at how I set the blog with Google+ profile

  15. No Name

    Thank you for this – I had been struggling to get my ‘Google Authority’ recognised by Google. One other area I found difficult to understand is where Google gets the ‘snippet from – through trial and error I have realised that you need to:-

    1. Add the post as a ‘link’
    2. Use the comment box as you would the ‘meta data’ box – as this is where the snippet is taken from

    THANK YOU Scott for this VERY helpful post!

  16. Torsten Müller

    Hi Scott,

    thanks a lot for this comprehensive guide on Google authorship. It helped me finally to manage to set everything up and to verify that it is working properly. So hopefully it will appear in the search results soon too,


  17. Chameleon

    Great job, Scott! There are numerous posts you can find on this subject, but this one is, by far, the cleanest and most methodical. I know so many people who are dazed and confused by this whole process, but I think this article will clear up a lot of confusion for them. I’m sharing this!

    1. Post
  18. Audrey Christie

    Hi Scott, congratulations on explaining the complexities of G+ Authorship in simple terms!

    A query for you. My website maintains a constant presence on Google first page results, for which I am extremely grateful. I am also very enthusiastic about G+. My concern about joining G+ is that I will lose my organic listing in favour of a G+ map listing, as this is how G+ members in my category are represented.

    The G+ map listings or ‘6 pack’ are largely ignored by page visitors. There are no G+ Authorship results visible in my category. Also, will my website pages be considered as potential G+ Authorship articles, or is that reserved for blogs, posts and blogger sites, in terms of achieving first page results?

    Any advice would be appreciated. Thanks again for sharing your expertise,

  19. Scott Kelley

    I started a site (Man Cave Zen) with its own google+ author profile last month. The image was showing up just fine on google.

    After doing some research, I decided to combine that site’s author page with a well-established one of mine – Graywolf Survival ‘s author page. Theoretically then, both search results should point to my established author page

    Well, the snippet testing tool shows the correct google+ page (and has since the minute I did it) and image for both sites but now the new site doesn’t show any image in google, no matter which way I search. Everything shows as verified in the snippets tool as well. I have no idea how to get the images to come back up again but for the new author page like the snippet tool is showing. It’s been 3 weeks since I changed it. It’s almost like it has some kind of cache in G+ that’s still holding onto the old page so it doesn’t match the new information or something.

    Any ideas?

    1. Post
        1. Post
          Scott Buehler

          It looks like the authorship for actual content is setup correctly now. Give it a few days and see if it changes (switching isn’t instant). Your main page doesn’t have a a publisher assigned. Make sure you assign a G+ page as publisher and that you keep the actual content authorship the same.

          1. Post
            Scott Buehler

            Scott, ahh, the image. That’s the last thing that comes to my mind because the image appears fine to ME but probably to automated systems, it may struggle with the eyes and chin being blocked by obstructions. THANK YOU for following up. I know this will help someone in the future.

  20. Sarfras

    Great Job Man ! You have left no questions to be answered .Keep up the good work and look forward to more posts from you.

  21. Kate

    If I use Option 3 do I still do Option 1 Email Verification?

    I heard its not recommended to have authorship on home and contact pages only on Blog Posts. How do I make sure?

    I use wordpress and Genesis Theme.

    1. Post
      Scott Buehler

      With Genesis:
      1) in WP Dashboard, hover mouse over “Genesis” then click “SEO Settings”
      2) At top, publisher settings, enter your Google+ PAGE URL (not main G+ profile).
      3) Go to Users > All Users
      4) Edit your admin account
      5) Look for “Google+” and enter the URL to your Google+ profile.

      Now your main page will show the PUBLISHER as the page
      Now your blog articles will show your AUTHORSHIP. main page shows PUBLISHER: ( Page)
      This page (an authorship article) shows AUTHOR: (My main G+ profile)

      Hopefully the above answers all the confusion. Authorship is a tricky one to battle in webmasterhood. Haha. #headbutt

    1. Post
      Scott Buehler

      You don’t have to complete the email verification. It’s just the easiest way. If you don’t follow step 1, then all you need to do is follow what I suggested but also make sure your Google+ Profile has a link to your website. Do verify this, just go to, on the upper right, click your icon then click “view your profile.” From there, go to “About” and then scroll to “Links.” Make sure you have a link to your website and then proceed.

      Once done, just go to the verification tool and verify it is setup :)

  22. Kate

    Awesome…….Do I need to fill in also in USER SETTINGS under User Profile in WP:

    WordPress SEO settings

    Title to use for Author page
    Meta description to use for Author page
    Meta keywords to use for Author page

    What to put there?

  23. David Paennll

    Thanks for the post. I’ve learned a ton. I had no idea this was so important for my rankings. I love that Google has switched from a heavy back linking scheme; to more of a social conversation scheme. I never had the energy or time for the white hat back linking and never wanted to pay for the crap either.

  24. Manikaran Singal

    Hey there!! Nice Post.
    I have one query. I have done the necessary things as mentioned in the post regarding google authorship, and it infact has been working on my website link. But the issue is that it is not working on my articles. It just works on the home page and about us page. for e.g if u type in google or say “Financial planning chandigarh” my image will appear, but if you type say health insurance for parents, you may find my article on first page but without my image.
    If possible can you check and let me know what can i do to get it working

    1. Post
      Scott Buehler

      Manikaran, authorship is configured correctly for your internal pages. Unfortunately, Google Search decides if it should display a photo and authorship depending on your site’s authority and other factors.

  25. Giulia Fleming

    Hi Scott

    your article really helped in setting up google authroship and I really appreciate the time you put into the article.
    On wordpess do I need to use a separate page for each authroship article or di I just use posts. If I do use pages which do I link to from Google +
    Apologies for my technical ignorance.

    1. Post
      Scott Buehler

      Giulia, the consensus is Google wants you to make your WordPress posts with authorship and your pages, archives, and other static content to not have authorship. Yoast’s SEO plugin manages this for you with just a bit of configuration. I can help you with all of this if needed (consulting)

  26. Cristina

    Thanks so much for the in-depth article on google + authorship! I’ve just established mine and can’t wait to see the results.


  27. Bermain

    I got this message when I wanted to verify authorship: Page does not contain authorship markup What does it mean???

    1. Post
  28. Cons

    Thanks to you informative and wonderful Google authorship guide, Scott.

    I have tried linking my blogger to google plus, added the rel=author on pages and G+ profile, testing rich snippet, added my blog on G+ contributor but still I didn’t gained my authorship. =( I’ve been working on my authorship for weeks. I would be very grateful if you can help me out. I’m using dynamic view template of blogger.

    Best regards, Cons

    1. Post
  29. Anil Kumar

    Thanks for sharing this guide but i did all the steps with my website but why still my website photo is not showing in Google Search result while it is showing in Google Rich Snippets Tool. Please help me to get out of this issue.

    1. Post
  30. VINOTH

    Hi Scott
    whem i signin my gmail my photo is showing if i signout my gmail google authorship not showing my image only showing google + (name and circles) only please help me.

    1. Post
  31. Andrew

    I read something somewhere recently from Google (can’t keep track of where anymore) that it’s best practice to link your full name to your G+ page for authorship rather than the word “Google+”.

    In other words, when you say, “The proper HTML is Follow Scott Buehler on Google+.”

    I would actually change that to: “The proper HTML is Follow Scott Buehler on Google+.”

    1. Post
  32. Ritu

    Amazing guide scott…:-)

    I have one query if you can help me with that. I have established authorship for my website but when I search on google search it shows a link to my google plus profile instead of my blogsite. I am worried about the same. Can u help me in resolving this issue. Thanks.

  33. Balamurugan

    Followed your procedure,
    rich snippets showing “authorship is working”
    But i cannot find in search results

  34. Ovais Mirza

    I have installed the google authorship correctly as it is showing in the google structured data testing tool and also i have waited for 2 weeks till now .. Still my image or picture is not showing in Google search results .. what could be the possible reason?

    1. Post
      Scott Buehler

      As long as your authorship shows up correctly in the structured data tool, that’s about all you can do other than reuploading a high resolution photo in the hopes that Google is not recognizing your face in the photo. There are no guarantees that authorship will display in search results anymore due to fairly recent changed to Google’s Search Algorithm.

  35. Balu

    In structured data tool author image dosen’t shows up, it says “Email verification has not established authorship for this webpage.” but i tried all the steps which you have suggested, but still no use, is there anything i need to do apart from these steps, Please help me.

    1. Post

Leave a Comment - Scott Loves Comments!

Your email address will not be published. Required fields are marked *